When considering the importance of building and maintaining a strong staff, a quote attributed to Douglas Conant comes to mind, says Meg Wiebel, RN, CASC, administrative director of Crow Valley Surgery Center in Bettendorf, Iowa. “He said, ‘To win in the marketplace, we must win in the workplace,’” Wiebel says. “Our staff represent the front line of our ASC. Their importance cannot be overstated. They ultimately determine whether or not we succeed.”